[ARTICOLO] Tversky, A., & Kahneman, D. (1973). Availability: A heuristic for judging frequency and probability. Cognitive psychology, 5(2),pp. 207-232.

This paper explores a judgmental heuristic in which a person evaluates the frequency of classes or the probability of events by availability, i.e., by the ease with which relevant instances come to mind. In general, availability is correlated with ecological frequency, but it is also affected by other factors. Consequently, the reliance on the availability heuristic leads to systematic biases. Such biases are demonstrated in the judged frequency of classes of words, of combinatorial outcomes, and of repeated events. The phenomenon of illusory correlation is explained as an availability bias. The effects of the availability of incidents and scenarios on subjective probability are discussed.
The paper ends with some interesting final remarks, referring to the importance of the comprehension of the heuristics used by people in judging and a psychological analysis of them could be useful for the authors’ point of view to reduce the prevalence of errors in human judgment under uncertainty.

 

Dicembre 2019